Hundreds of casino domain names change hands in the aftermarket all the time, fetching big bucks for the sellers in sales that are both reported and unreported.
Casino.com ranks as one of the biggest domain sales ever – raking in $5.5 million in 2003 beating out Toys.com, Candy.com, even Loans.com which sold for $3 million to Bank of America.
More than a dozen casino domain sales since 2007 have topped the $10,000 mark, with Casino.de leading the pack at $625,000 when it was sold in 2008 to Jan Balslev, owner of the leading casino reviews and news portal online-casinos.com.
Casino.com: Domain or Website Sale?
By some measures, the $5.5 million sale of Casino.com was more than just a domain sale as some domain owners will argue – since a website was online at the time of the sale. But by all accounts Casino.com was a domain name sale.
In 2003, the web site Casino.com was an online gambling portal running affiliate ads and providing readers with information on gambling strategies, how to get started in online gambling, gambling tips and links to online casino reviews.
Then Gibraltar-based Mansion group paid $5.5 million to the original owners and a couple of years ago after closing the Mansion betting exchange to concentrate on poker and casino they re-launched Casino.com offering real money casino games. Casino.com is now an online casino powered by the Playtech platform.
Casino Domain Sales Surge in All Extensions
In 2009 casino domain name sales did well, with .mobi and other extensions like .nl and .co.uk posting surprising numbers. Casino.mobi posted the second biggest casino domain sale when it sold at Moniker for $135,000 in September 2009. OnlineCasino.co.uk topped 2009 sales with a sale price of $165,000. Sales for casino domains has surged over the years, suggesting that the keyword casino can gain even in alternate extensions. While some top level domains have done better-than-expected, particularly .de as sales report show, spending in other domains like .hk hasn’t been shrugged off by buyers seeking casino domain names.
Excluding sales not reported publicly and recorded to NameBio, single word casino and casinos domains have done well as data shows:
Casino.com $5,500,000 2003
Casino.de $625,000 2008
Casino.mobi $135,000 2009
Casinos.mobi $52,000 2007
Casino.info $35,127 2006
Casino.hk $15,000 2006
Casino.be $10,426 2007
Casinos.jp $8,000 2006
Casino.io $6,300 2006
Casino.my $3,750 2008
Casinos.cg $3,500 2007
Casino.sc $3,392 2006
Casino.ug $2,600 2007
Casinos.cc $3,000 2007
Media, Gambling Domains and History
Gambling domain names have garnered more news coverage in 2010 than many in the domain industry can remember. The sale of Poker.org for a cool $1 million brought more attention to online gambling and domain names and the historic twenty-five year milestone of the first domain ever registered, Symbolics.com, is keeping the buzz going.
Tags: casino
